30 WEST

for 30 WEST VINTAGE & MODERN, 2009

IDENTITY AND WEBSITE FOR A VINTAGE STORE designed to look like decades of design smashed together

The logo was designed to feel like a vintage store—a mashup of different decades, styles and forms squeezed tightly together. The photography used all natural/found lighting and was shot on a vintage film camera. I was paid in furniture, most of which I still have today.