Façadomy

self initiated
2015–present


AN INDEPENDENT PUBLISHING PROJECT ROOTED IN DESIRE AND LIBERATORY THINKING; WITH AN EMPHASIS ON CLOSE COLLABORATIONS WITH ARTISTS AND ARCHITECTS



Façadomy|fa•säh•doh•mee| Gender Talents at Printed Matter’s New York Art Book Fair, alongside PIN—UP Magazine and has since released a steady drip of thoughtful and subversive work including printed publications, artist editions, digital content, DJ mixes, and events.

POST SCRIPTUM: I had already been working in New York’s cultural sector as a graphic designer for 10 years, and the idea for gender talents had been brewing for several. I had already known felix Burrichter of pin—up magazine socially, and had arranged to meet with him to show my work. the meeting went ok, but i could tell he wasn’t too impressed so at the very end i wagered to share with him the idea for gender talents. it wasn’t until then that his eyes really lit up. i was unsure and he insisted that do it and offered me his table at the new york art book fair to launch the project so long as i repped pin—up, which was easy because i was a huge fan. the event was three months away so i had to pull it together pretty quickly, but i managed to throw together a preview edition of 100 copies, paid for out of pocket from the money i got when i sold my share of this is our work back to my former partner. the edition sold out. I doubt that i broke even, but looking back it this feels like the point where my career started to get interesting. where i began the make contributions to my community that felt meaningful by creating something i could not find. the course of my life was altered by felix’s generosity and entusiasm. i learned so many things from the experience of bringing this publication into fruition but perhaps the most significant was that history is not just a series of events, its also a series of gaps. when you begin to see this inverted cultural landscape everything changes.

www.facadomy.org 





Chaos and Precision is an Exhaustive, Perpetually Incomplete   Archive of the Graphic Design Practice of  Riley Hooker

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